Optimizing the e-commerce payment experience

October 4, 2023

Merchants and consumers want an easy and secure online payment experience at checkout. If the process is difficult, merchants risk losing the sale. Trust is essential. Digital Commerce 360 conducted a survey, “Optimizing the E-commerce Payment Experience,” where merchants said their customers abandon carts when they are asked to enter their credit card information at checkout.   

Download our report to explore:  

• How merchants can reduce friction and eliminate steps during the checkout process.  
• Research that indicates financial-institution-offered digital wallets provide security without adding more transaction fees for merchants.  
• Why merchants benefit by providing customers with the payment options they want at checkout.  
• Why consumers trust their banks more than other providers to offer a digital wallet.